Botswana is one of the developing counties in SADEC, though internet access is low, Botswana 2020 population is estimated at 2,351,627 million people and 7% (+-164613) of those are Internet users, and the majority of that is in Gaborone.
Putting that aside, to become an influencer in Botswana, you need 3 strategies.
1. Know your competition
Who are the top 10 Influencers in Botswana?
Charity Baaitse | 166,8k followers
Wife 💍😍, Content Creator 🤩, Please subscribe to my YouTube Channel for your daily dose of love, travel, beauty and fashion videos! 👇🏾👇🏾👇🏾
Kagiso Sento | 84.3k followers
mother, Accountant by profession, Shell Ambassador, Renne Make up Ambassador, VK Properties Owner, Commercial DJ
Sadi Dikgaka | 77.7k followers
TV Personality||Singer||God’s personal person||
Khumo Kgwaadira | 72.9k followers
Founder of WHO AM I Organization
GaonaLiveProductions 🎞📺🎥🎬|Endo Warrior and Activist✊🏽 |MC|Speaker🎤|I~RiseByGaona Sleepwear
Marang Rami Molosiwa | 56.4k followers
Arts Educator & Consultant
@mindsfortomorrow Founding Member
Wits & U.P. Drama Alumna
Tumie Nthutang | 45.2k followers
Do-er|Blogger |Fashion Stylist
Resego Motlhokathari | 44.9k followers
Blessed village boy…..
TV. Radio. Print. MC. Entrepreneur
2. Identify your niche topic
Your followers must know what they benefit in following you, it can be parenting, travelling, fashion, food, etc. Your investor must also know if their brand will have an impact on your followers. For example, if you are a travelling influencer, a building and construction companies will not sponsor you since your followers will not understand. Brands like hotels, bags and travel accessories or airlines will gladly invest in you.
3. How many followers do you need to become an influencer in Botswana?
To become an influencer in Botswana, you will need more than 30k followers for a brand to fund you.
Lastly, how much do you earn as an influencer in Botswana? No one knows since Botswana influencers do not disclose their earning yet. However it varies from person to person, and again from sponsor to sponsor.